{"id":2005,"date":"2023-06-04T13:31:42","date_gmt":"2023-06-04T04:31:42","guid":{"rendered":"https:\/\/www.nissen.biz\/support\/?p=2005"},"modified":"2024-04-19T17:48:16","modified_gmt":"2024-04-19T08:48:16","slug":"mail_order_cpo","status":"publish","type":"post","link":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/mail_order_cpo\/","title":{"rendered":"\u901a\u8ca9\u306eCPO\u3068\u306f\uff1fCPA\u30fbCPR\u3068\u306e\u9055\u3044\u3001LTV\u3068\u306e\u95a2\u4fc2\u6027\u306b\u3064\u3044\u3066\u89e3\u8aac"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.nissen.biz\/support\/wp-content\/uploads\/2023\/06\/22890908-1.jpg\" alt=\"\" class=\"aligncenter\" \/><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3068\u306f\u3001Cost Per Order\u306e\u7565\u3067\u30011\u4ef6\u306e\u6ce8\u6587\u306b\u304b\u304b\u308b\u8cbb\u7528\u306e\u3053\u3068\u3067\u3059\u3002EC\u3001\u901a\u8ca9\u3067\u306f\u3001CPO\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001CPO\u306fLTV\uff08Life Time Value\uff09\u3068\u306e\u95a2\u4fc2\u6027\u304b\u3089\u3001\u9867\u5ba2\u306e\u5c06\u6765\u7684\u306a\u4fa1\u5024\u3092\u4e88\u6e2c\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u3001CPO\u306e\u610f\u5473\u3084\u8a08\u7b97\u65b9\u6cd5\u3001CPA\u3084CPR\u3068\u306e\u9055\u3044\u3001LTV\u3068\u306e\u95a2\u4fc2\u6027\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002EC\u3001\u901a\u8ca9\u306eCPO\u306b\u3064\u3044\u3066\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u8cbb\u306e\u904b\u7528\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u81ea\u793e\u5546\u54c1\u3092\u8ca9\u58f2\u3059\u308b\u305f\u3081\u306b\u8ca9\u4fc3\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u30de\u30fc\u30b1\u30bf\u30fc\u521d\u5fc3\u8005\u306e\u65b9\u3084\u5e83\u544a\u4ee3\u7406\u5e97\u306e\u65b9\u306f\u662f\u975e\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">CPO(Cost Per Order)\u3068\u306f\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">CPO\u3068\u306f\u3001Cost Per Order\u306e\u7565\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u6ce8\u6587\u7372\u5f97\u5358\u4fa1\u300d\u3068\u8a33\u3055\u308c\u307e\u3059\u3002EC\u3001\u901a\u8ca9\u3067\u306f\u4e3b\u306b\u3001\u5e83\u544a\u8cbb\u3092\u304b\u3051\u30661\u4ef6\u306e\u65b0\u898f\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u306f\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3068\u3057\u3066\u3088\u304f\u7528\u3044\u3089\u308c\u3001CPO\u304c\u4f4e\u3044\u307b\u3069\u3001\u5e83\u544a\u8cbb\u3092\u52b9\u7387\u7684\u306b\u4f7f\u3063\u3066\u6ce8\u6587\u3092\u7372\u5f97\u3067\u304d\u3066\u3044\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3092\u4e0b\u3052\u308b\u305f\u3081\u306b\u306f\u3001\u30e1\u30c7\u30a3\u30a2\uff08\u5e83\u544a\uff09\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08\u539f\u7a3f\u3084LP\u7b49\uff09\u306e\u5927\u304d\u304f\u3001\u3053\u306e2\u8ef8\u3092\u6700\u9069\u5316\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u5e83\u544a\u9762\u3067\u306f\u3001\u52b9\u7387\u3092\u9ad8\u3081\u308b\u70ba\u306b\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u7d5e\u308a\u3001\u9069\u3057\u305f\u5e83\u544a\u67a0\u306b\u63b2\u8f09\u3001\u914d\u4fe1\u3059\u308b\u3053\u3068\u3084\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306f\u304a\u5ba2\u69d8\u306b\u8cfc\u5165\u3044\u305f\u3060\u304f\u58f2\u308a\u5834\u3068\u306a\u308b\u305f\u3081\u3001CV\u7387\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u3092\u3042\u3052\u308b\u305f\u3081\u3001\u65e5\u3005\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30d6\u30e9\u30c3\u30b7\u30e5\u30a2\u30c3\u30d7\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">EC\u3084\u901a\u8ca9\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3001\u65e5\u3005\u3001\u76ee\u6a19\u3068\u306a\u308bCPO\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u3001\u3053\u308c\u3089\u306e\u904b\u7528\u3092\u6700\u9069\u5316\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">CPO\u306e\u8a08\u7b97\u65b9\u6cd5<\/span><\/h2>\n<p><strong>\u25a0CPO\u306e\u8a08\u7b97\u5f0f<\/strong><\/p>\n<p><span class=\"line-yellow\">CPO = \u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528 \/ \u65b0\u898f\u7372\u5f97\u9867\u5ba2\u6570<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u7372\u5f97\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\u304c100\u4e07\u5186\u3067\u3001\u65b0\u898f\u7372\u5f97\u9867\u5ba2\u6570\u304c100\u4eba\u306e\u5834\u5408\u3001CPO\u306f1\u4e07\u5186\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u306f\u3001\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3068\u3057\u3066\u3088\u304f\u7528\u3044\u3089\u308c\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001CPO\u304c1\u4e07\u5186\u306e\u5834\u5408\u30011\u4ef6\u306e\u6ce8\u6587\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b1\u4e07\u5186\u306e\u5e83\u544a\u8cbb\u304c\u304b\u304b\u3063\u305f\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002CPO\u3092\u4f4e\u304f\u6291\u3048\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u9650\u754cCPO\u3068\u306f\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u9650\u754cCPO\u3068\u306f\u30011\u4ef6\u306e\u65b0\u898f\u6ce8\u6587\u306b\u304b\u3051\u3089\u308c\u308b\u5e83\u544a\u8cbb\u306e\u4e0a\u9650\u984d\u3067\u3059\u3002\u9650\u754cCPO\u4ee5\u4e0a\u306bCPO\u304c\u4e0a\u304c\u308b\u3068\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u60aa\u5316\u3057LTV\u306b\u3082\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u8981\u56e0\u3092\u5206\u6790\u3057\u3001\u4f8b\u3048\u3070\u3001\u8a72\u5f53\u306e\u5e83\u544a\u5a92\u4f53\u3092\u505c\u6b62\u3059\u308b\u3053\u3068\u3084\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u65e9\u671f\u306b\u6539\u5584\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9650\u754cCPO\u3092\u7b97\u51fa\u3059\u308b\u306b\u3042\u305f\u308a\u3001LTV\uff08Life Time Value\uff09\u3092\u7b97\u51fa\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">LTV\u3068\u306f<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">LTV\uff08Lifetime Value\uff09\u3068\u306f\u3001\u9867\u5ba2\u304c\u305d\u306e\u4f01\u696d\u3068\u53d6\u5f15\u3092\u7d9a\u3051\u308b\u9593\u3084\u3001\u4f01\u696d\u304c\u5b9a\u3081\u305f\u3042\u308b\u4e00\u5b9a\u671f\u9593\u306e\u9593\u306b\u4f01\u696d\u306b\u3082\u305f\u3089\u3059\u5229\u76ca\u306e\u5408\u8a08\u984d\u306e\u3053\u3068\u3067\u3001\u8cfc\u5165\u91d1\u984d\u3084\u8cfc\u5165\u983b\u5ea6\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u7387\u306a\u3069\u306e\u6570\u5024\u304b\u3089\u7b97\u51fa\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u306f\u3001\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u304b\u304b\u308b\u8cbb\u7528\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3042\u308a\u3001LTV\u306f\u3001\u9867\u5ba2\u304c\u4f01\u696d\u306b\u3069\u308c\u3060\u3051\u306e\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u3066\u304f\u308c\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n<p><strong>\u25a0LTV\u306e\u8a08\u7b97\u5f0f<\/strong><\/p>\n<p><span class=\"line-yellow\">LTV\uff1d\u5e74\u9593\u306e\u7dcf\u58f2\u4e0a\uff08\u5229\u76ca\uff09\u00f7\u5e74\u9593\u9867\u5ba2\u6570<\/span><\/p>\n<p><strong>\u25a0\u9650\u754cCPO\u306e\u8a08\u7b97\u5f0f<\/strong><\/p>\n<p><span class=\"line-yellow\">\u9650\u754cCPO = \u5e74\u9593LTV-\uff08\u5e83\u544a\u8cbb\u3084\u539f\u4fa1\u3092\u9664\u304f\u7dcf\u30b3\u30b9\u30c8\u00f7\u7dcf\u9867\u5ba2\u6570\uff09<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4ee5\u4e0b\u306e\u30c7\u30fc\u30bf\u3092\u5143\u306b\u305d\u308c\u305e\u308c\u7b97\u51fa\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><strong>\u30fb<\/strong><strong>\u30c7\u30fc\u30bf<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u30fb1\u5e74\u9593\u306e\u7dcf\u9867\u5ba2\u6570\uff1a5,000\u4eba<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30fb1\u5e74\u9593\u306e\u7dcf\u58f2\u4e0a\uff1a50,000,000\u5186<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30fb\u5e83\u544a\u8cbb\u3084\u539f\u4fa1\u3092\u9664\u304f\u7dcf\u30b3\u30b9\u30c8\uff1a20,000,000\u5186<\/span><\/p>\n<p><strong>\u30fbLTV\u306e\u7b97\u51fa<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">50,000,000\uff081\u5e74\u9593\u306e\u7dcf\u58f2\u4e0a\uff09\u00f75,000\uff081\u5e74\u9593\u306e\u7dcf\u9867\u5ba2\u6570\uff09=LTV10,000\u5186<\/span><\/p>\n<p><strong>\u30fb\u9650\u754cCPO\u306e\u7b97\u51fa<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">10,000\u5186\uff08LTV\uff09-\uff0820,000,000\u5186\u00f75,000\u4eba\uff09=\u9650\u754cCPO6,000\u5186<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u5e97\u8217\u306e\u5834\u5408\u306fCPO\u30926,000\u5186\u4ee5\u5185\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u7406\u8ad6\u4e0a\u306f\u5229\u76ca\u3092\u51fa\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308b\u308f\u3051\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3092\u9650\u754cCPO\u4ee5\u4e0b\u306b\u4e0b\u3052\u308b\u3053\u3068\u306f\u3001\u5229\u76ca\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u91cd\u8981\u3067\u3059\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u5341\u5206\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002LTV\uff08Life Time Value\uff09\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\uff08Cost Per Order\uff09\u3001CPA\uff08Cost Per Acquisition\uff09\u3001CPR\uff08Cost Per Response\uff09\u306f\u3001\u3059\u3079\u3066\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u305d\u308c\u305e\u308c\u306b\u6e2c\u5b9a\u5bfe\u8c61\u304c\u7570\u306a\u308a\u3001\u610f\u5473\u5408\u3044\u3082\u7570\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">CPA\u3068\u306f<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u3053\u3061\u3089\u3082CPO\u3068\u540c\u3058\u304f\u65b0\u898f\u306e\u6ce8\u6587\u30921\u4ef6\u7372\u5f97\u3059\u308b\u306e\u306b\u304b\u304b\u3063\u305f\u5e83\u544a\u30b3\u30b9\u30c8\u306b\u306a\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001CPO\u306f\u672c\u5546\u54c1\u3084\u3001\u5b9a\u671f\u8cfc\u5165\u3068\u3044\u3063\u305f\u6ce8\u6587\u306b\u5bfe\u3057\u3066\u3001\u7528\u3044\u3089\u308c\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3001CPA\u306b\u95a2\u3057\u3066\u306f\u672c\u5546\u54c1\u3067\u306f\u306a\u304f\u3001\u4f8b\u3048\u3070\u3001\u672c\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3066\u3044\u305f\u3060\u304f\u524d\u6bb5\u968e\u3068\u306a\u308b\u25cf\u65e5\u5206\u306e\u304a\u8a66\u3057\u5546\u54c1\u306e\u8cfc\u5165\u3068\u3044\u3063\u305f\u30d5\u30a1\u30fc\u30b9\u30c8\u30b9\u30c6\u30c3\u30d7\u306e\u6ce8\u6587\u306b\u5bfe\u3057\u3066\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u56f3\u308b\u5834\u5408\u306b\u3001\u7528\u3044\u3089\u308c\u308b\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">CPR\u3068\u306f<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u8cc7\u6599\u8acb\u6c42\u3084\u7121\u6599\u4f1a\u54e1\u767b\u9332\u306a\u3069\u30011\u4ef6\u306e\u53cd\u5fdc\u3092\u7372\u5f97\u3059\u308b\u306e\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u306f\u3001\u672c\u5546\u54c1\u3084\u5b9a\u671f\u5546\u54c1\u306e\u8cfc\u5165\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u5165\u4f1a\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u305f\u6307\u6a19\u3067\u3059\u3002CPA\u306f\u3001\u304a\u8a66\u3057\u3084\u30b5\u30f3\u30d7\u30eb\u5546\u54c1\u306e\u8cfc\u5165\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u305f\u6307\u6a19\u3067\u3059\u3002CPR\u306f\u3001\u5e83\u544a\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u3084\u8208\u5473\u559a\u8d77\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u305f\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n<p><strong>\u25a0CPA\uff08CPR\uff09\u306e\u7b97\u51fa<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u4eee\u306b\u76ee\u6a19\u3068\u306a\u308b\u672c\u5546\u54c1\u306e\u65b0\u898f\u8cfc\u51651\u4ef6\u3042\u305f\u308a\u306eCPO\u304c1\u4e07\u5186\u3060\u3068\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u80cc\u666f\u3068\u3057\u3066\u3001\u25cb\u65e5\u9593\u7121\u6599\u304a\u8a66\u3057\u306e\u5546\u54c1\u304b\u3089\u306e\u3001\u672c\u5546\u54c1\u8cfc\u5165\u3078\u306e\u8ee2\u63db\u7387\u304c50\uff05\u3060\u3068\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u306e\u5834\u5408\u3001CPA\u306e\u7b97\u51fa\u65b9\u6cd5\u306f<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPA\uff08\u304a\u8a66\u3057\uff09\uff1dCPO\u00d750\uff05<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3068\u306a\u308a\u3001CPA\u306e\u76ee\u6a19\u5024\u306f5,000\u5186\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3001CPA\u3001CPR\u306f\u3001\u3044\u305a\u308c\u3082\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u306e\u610f\u5473\u3092\u7406\u89e3\u3057\u3001\u9069\u5207\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u52b9\u679c\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<div class=\"keni-link-card_wrap\"><blockquote class=\"keni-link-card\"><div class=\"keni-link-card_thumb\"><a href=\"https:\/\/www.nissen.biz\/\"><img decoding=\"async\" src=\"https:\/\/www.nissen.biz\/assets\/site-icons\/ogp.png\" width=\"150\" alt=\"\" loading=\"lazy\"><\/a><\/div><div class=\"keni-link-card_title\"><a href=\"https:\/\/www.nissen.biz\/\">\u30cb\u30c3\u30bb\u30f3LINX\uff5c\u901a\u8ca9\u652f\u63f4\u306e\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u304c\u8ab2\u984c\u3092\u89e3\u6c7a<\/a><\/div><div class=\"keni-link-card_url\"><cite><a href=\"https:\/\/www.nissen.biz\/\">https:\/\/www.nissen.biz\/<\/a><\/cite><\/div><div class=\"keni-link-card_desc\">\u300c\u901a\u8ca9\u306e\u30cb\u30c3\u30bb\u30f3\u300d\u306e\u4f1a\u54e1DB\u3001\u30ce\u30a6\u30cf\u30a6\u3001\u30a4\u30f3\u30d5\u30e9\u3092\u6d3b\u304b\u3057\u3001\u4f01\u696d\u69d8\u306b\u5bfe\u3057\u3066\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u30c6\u30ec\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30d5\u30eb\u30d5\u30a3\u30eb\u30e1\u30f3\u30c8\uff08\u7269\u6d41\u652f\u63f4\u30fb\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\uff09\u3001\u540c\u68b1\u540c\u9001\u306a\u3069\u306e\u30d3\u30b8\u30cd\u30b9\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u3054\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/div><\/blockquote><\/div>\n<h2><span style=\"font-weight: 400;\">CPO\u3068LTV\u3068\u306e\u95a2\u4fc2\u6027<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">CPO\u3068LTV\u306f\u3001\u9867\u5ba2\u306e\u7372\u5f97\u3068\u7dad\u6301\u3092\u56f3\u308b\u4e0a\u3067\u91cd\u8981\u306a\u6307\u6a19\u3067\u3042\u308a\u3001\u4e21\u8005\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u3068\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<h4><span style=\"font-weight: 400;\">\u8cfc\u5165\u5358\u4fa1\u30fb\u983b\u5ea6\u30fb\u671f\u9593\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981<\/span><\/h4>\n<p><span style=\"font-weight: 400;\">CPO\u3068LTV\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u4fdd\u3064\u305f\u3081\u306b\u306f\u3001\u8cfc\u5165\u5358\u4fa1\u3001\u8cfc\u5165\u983b\u5ea6\u3001\u671f\u9593\u306e\u898b\u76f4\u3057\u304c\u5fc5\u8981\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u8cfc\u5165\u5358\u4fa1\u3092\u4e0b\u3052\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u3092\u7372\u5f97\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u8cfc\u5165\u5358\u4fa1\u3092\u4e0b\u3052\u3059\u304e\u308b\u3068\u3001LTV\u3082\u4e0b\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u8cfc\u5165\u5358\u4fa1\u3092\u4e0b\u3052\u308b\u969b\u306b\u306f\u3001LTV\u3082\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u8cfc\u5165\u983b\u5ea6\u3092\u4e0a\u3052\u308b\u3053\u3068\u3067\u3001LTV\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u8cfc\u5165\u983b\u5ea6\u3092\u4e0a\u3052\u3059\u304e\u308b\u3068\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u304c\u4e0b\u304c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u8cfc\u5165\u983b\u5ea6\u3092\u4e0a\u3052\u308b\u969b\u306b\u306f\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3082\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u5f8c\u306b\u3001\u671f\u9593\u3092\u9577\u304f\u3059\u308b\u3053\u3068\u3067\u3001LTV\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u671f\u9593\u304c\u9577\u3059\u304e\u308b\u3068\u3001\u9867\u5ba2\u304c\u96e2\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u671f\u9593\u3092\u9577\u304f\u3059\u308b\u969b\u306b\u306f\u3001\u9867\u5ba2\u306e\u96e2\u8131\u7387\u3082\u8003\u616e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3068LTV\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u4fdd\u3064\u305f\u3081\u306b\u306f\u3001\u8cfc\u5165\u5358\u4fa1\u3001\u8cfc\u5165\u983b\u5ea6\u3001\u671f\u9593\u3092\u9069\u5207\u306b\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u307e\u3068\u3081 \u30c0\u30a4\u30ec\u30af\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u30cb\u30c3\u30bb\u30f3\u3078<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u672c\u8a18\u4e8b\u3067\u306f\u3001CPO\u306e\u610f\u5473\u3084\u8a08\u7b97\u65b9\u6cd5\u3001CPA\u3084CPR\u3068\u306e\u9055\u3044\u3001LTV\u3068\u306e\u95a2\u4fc2\u6027\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002CPO\u306f\u3001\u901a\u8ca9\u306b\u304a\u3044\u3066\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002CPO\u3092\u4f4e\u304f\u6291\u3048\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u8cbb\u3092\u52b9\u7387\u7684\u306b\u4f7f\u3063\u3066\u6ce8\u6587\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001LTV\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u3067\u3001CPO\u3092\u4e0b\u3052\u306a\u304c\u3089\u3082\u5229\u76ca\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CPO\u3068LTV\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u4fdd\u3064\u305f\u3081\u306b\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u3092\u660e\u78ba\u306b\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u307e\u305f\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3001\u9867\u5ba2\u306e\u96e2\u8131\u3092\u9632\u3050\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u81ea\u793e\u3067\u306e\u300c\u58f2\u4e0a\u30a2\u30c3\u30d7\u300d\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u5411\u4e0a\u300d\u300c\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u5411\u4e0a\u300d\u300c\u30b3\u30b9\u30c8\u524a\u6e1b\u300d\u306a\u3069\u3067\u304a\u60a9\u307f\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u3084\u3001\u5e83\u544a\u52b9\u679c\u3092\u6700\u5927\u5316\u3057\u305f\u3044\u4ee3\u7406\u5e97\u306e\u65b9\u306f\u662f\u975e\u4e00\u5ea6\u30cb\u30c3\u30bb\u30f3\u3078\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n<div class=\"keni-link-card_wrap\"><blockquote class=\"keni-link-card\"><div class=\"keni-link-card_thumb\"><a href=\"https:\/\/www.nissen.biz\/\"><img decoding=\"async\" src=\"https:\/\/www.nissen.biz\/assets\/site-icons\/ogp.png\" width=\"150\" alt=\"\" loading=\"lazy\"><\/a><\/div><div class=\"keni-link-card_title\"><a href=\"https:\/\/www.nissen.biz\/\">\u30cb\u30c3\u30bb\u30f3LINX\uff5c\u901a\u8ca9\u652f\u63f4\u306e\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u304c\u8ab2\u984c\u3092\u89e3\u6c7a<\/a><\/div><div class=\"keni-link-card_url\"><cite><a href=\"https:\/\/www.nissen.biz\/\">https:\/\/www.nissen.biz\/<\/a><\/cite><\/div><div class=\"keni-link-card_desc\">\u300c\u901a\u8ca9\u306e\u30cb\u30c3\u30bb\u30f3\u300d\u306e\u4f1a\u54e1DB\u3001\u30ce\u30a6\u30cf\u30a6\u3001\u30a4\u30f3\u30d5\u30e9\u3092\u6d3b\u304b\u3057\u3001\u4f01\u696d\u69d8\u306b\u5bfe\u3057\u3066\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u30c6\u30ec\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30d5\u30eb\u30d5\u30a3\u30eb\u30e1\u30f3\u30c8\uff08\u7269\u6d41\u652f\u63f4\u30fb\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\uff09\u3001\u540c\u68b1\u540c\u9001\u306a\u3069\u306e\u30d3\u30b8\u30cd\u30b9\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u3054\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/div><\/blockquote><\/div>\n","protected":false},"excerpt":{"rendered":"<p>CPO\u3068\u306f\u3001Cost Per Order\u306e\u7565\u3067\u30011\u4ef6\u306e\u6ce8\u6587\u306b\u304b\u304b\u308b\u8cbb\u7528\u306e\u3053\u3068\u3067\u3059\u3002EC\u3001\u901a\u8ca9\u3067\u306f\u3001CPO\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001CPO\u306fLTV\uff08Life Time Value\uff09\u3068\u306e\u95a2 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2016,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[105,104,32,74,106],"class_list":{"0":"post-2005","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ads","8":"tag-cpa","9":"tag-cpo","10":"tag-cpr","11":"tag-kpi","12":"tag-ltv"},"_links":{"self":[{"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/posts\/2005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/comments?post=2005"}],"version-history":[{"count":8,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/posts\/2005\/revisions"}],"predecessor-version":[{"id":2814,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/posts\/2005\/revisions\/2814"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/media\/2016"}],"wp:attachment":[{"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/media?parent=2005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/categories?post=2005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/os3-282-30781.vs.sakura.ne.jp\/support\/wp-json\/wp\/v2\/tags?post=2005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}